Brand Strategy, Naming, Brand Architecture, Brand Identity, Vehicle Signage
Coside developed a brand strategy to encapsulate Abodes identity of restrained beauty and their strong, reliable, innovative and quality craftsmanship – alleviating client stress and inviting collaboration. We created the evocative brand name ‘Abode’ referencing the place of residence; a home. The logo we designed has been subtly crafted to allude to the silhouette of a house. The colour palette is inspired by the calming natural tones of house paint and building materials, amplifying their determination to be client centered leaders in their industry.
"Coside did a full rebrand for us which included a brand strategy, a new name and a clear identity for our three areas of business. The process was in-depth, professional and done in a timely manner. We are really impressed with the results and we couldn't recommend these guys enough."