Abode

Enriching homes with high quality, beautifully simple bathrooms and kitchens, Abode are established kiwi owned and operated specialists based in Auckland extending their offering to full home renovations. With their wealth of experience informing their dynamic and innovative approach to problem solving, they are consistently solution focused and client centered.

Brand Strategy, Naming, Brand Architecture, Brand Identity, Vehicle Signage

Enriching homes with high quality, beautifully simple bathrooms and kitchens, Abode are established kiwi owned and operated specialists based in Auckland extending their offering to full home renovations. With their wealth of experience informing their dynamic and innovative approach to problem solving, they are consistently solution focused and client centered.

Coside developed a brand strategy to encapsulate Abodes identity of restrained beauty and their strong, reliable, innovative and quality craftsmanship – alleviating client stress and inviting collaboration. We created the evocative brand name ‘Abode’ referencing the place of residence; a home. The logo we designed has been subtly crafted to allude to the silhouette of a house. The colour palette is inspired by the calming natural tones of house paint and building materials, amplifying their determination to be client centered leaders in their industry.

"Coside did a full rebrand for us which included a brand strategy, a new name and a clear identity for our three areas of business. The process was in-depth, professional and done in a timely manner. We are really impressed with the results and we couldn't recommend these guys enough."

Grayson
,
Owner/Director

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